CHINA BRAND DAY| Be A Leading Chinese Global Brand Builder
269 2024-05-11



HQD‘s Vision Expresses Its Responsibilities

2014 marked a significant turning point for China‘s brand development and also witnessed the establishment of HQD.

During that year, the "three transformations" of China‘s brand development were proposed: transforming from "Made in China" to "Created in China," from "China‘s speed" to "China‘s quality," and from "Chinese products" to "Chinese brands." It was also during this time that HQD firmly established its vision of "Creating A Chinese Global Brand, Being A Sustainable Century-old Enterprise." Guided by this, HQD has been deeply rooted in the vaping industry for a decade and stayed steadfast in promoting the brand internationalization and showcasing the strength of Chinese brands to the world with its exceptional core competitiveness.


Under quality-focused philosophies, HQD has become a globally renowned vaping enterprise, representing premium vaping experiences and a superior lifestyle. Also, with the customer-centric approach——"Deliver Excellent Products and Services, and Build A Better Future"——HQD‘s products have gained a remarkable presence in over 120 countries and regions, not only securing a dominant market share but also receiving prestigious recognition, such as the Sperry Award for being the most influential brand in the world. Furthermore, to facilitate further global expansion and enhance its localization strategy, HQD has established offices and subsidiaries in key countries such as the United States and Russia.




 Manufacturing Base, Moves With the Times

HQD always keeps in mind its development vision and is committed to taking Chinese brands to the world.

HQD is a high-tech enterprise that integrates design, research and development, production, sales, and service. Through its comprehensive one-stop service system, HQD ensures more efficient and higher-quality product delivery, from concept to realization and global distribution. Personalized large-scale production and customization effectively cater to the diverse needs and demanding requirements of enterprises and customers, both domestically and internationally.


Moreover, with a forward-thinking strategic vision, HQD has established a state-of-the-art intelligent manufacturing base with an extensive area of 57,574.49 square meters. This initiative represents HQD‘s steadfast exploration for intelligent production and new development space, and contributes to the transition from "Made in China" to "Created in China." This cutting-edge facility serves as a robust foundation for HQD‘s development of high-end products and further enhances its global presence. Equipped with ecological industrial chains, this smart base will actively champion the green transformation of industries in China, and promote global sustainable development.



Quality from Ingenuity, Brands from Innovation

At the heart of an independent brand is the intellectual property rights, the foundation for success.

Through independent investment, design, R&D and operation, HQD has not only established a comprehensive industry chain model but also cultivated a secure, efficient, quality and traceable product supply. In addition, HQD‘s design teams stand out among global designers, earning recognition in esteemed design awards for their exceptional and stylish product designs, "DNA Paris Design Awards-Honorable Mention", " Muse Design Gold and Silver Awards", etc.  These achievements significantly amplify HQD‘s brand influence, enriching its value proposition.


What‘s more, HQD‘s high-standard comprehensive laboratory is a hub for product innovation and cutting-edge designs. The R&D testing area integrates product design, atomization, e-liquid, chemistry, materials, quality, sensory analysis, and risk assessment. Such a comprehensive and stringent quality control system has enabled HQD to get many international certifications, including FDA, CE, FCC, and more. Since its inception, HQD has consistently invested in talent, technology, and funds to drive product design and development. Equipped with advanced laboratory equipment and teams of experienced experts and engineers, HQD has achieved remarkable breakthroughs in vaping technologies, with over 700 technical and design patents!


In conclusion, guided by the national strategy of building a powerful brand nation, HQD will firmly adhere to its development principles, uphold its responsibility as a Chinese brand, and persistently strive to deliver exceptional products and services. 
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